Platform Revolution How Networked Markets Are Transforming the Economy and How to Make Them Work for You
| ISBN(EAN) | 9780393354355 |
| Издатель |
WW Norton and Company
(сайт издательства) |
| Язык | Английский |
| Формат | Мягкая обложка |
| Страницы | 352 |
| Год издания | 2017 |
| Рейтинг | 4.2 |
| Вес (грамм) | 268 |
| Размер (мм) | 211(д) х 140(ш) х 23(в) |
Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.
Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.
Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.
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