The Early Advertising Scene купить недорого в интернет-магазине - RELOD | ISBN 9781138787292

The Early Advertising Scene

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ISBN 9781138787292
Издатель Taylor & Francis Ltd
Язык English
Страницы 256
Год издания 2014
Вес (грамм) 566
10 395 руб / шт.
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Few of us realize how many of our modern comforts we owe to advertising. This fascinating volume provides a history of early American advertising, in a pre-regulation age when all manner of schemes thrived in an advertising free-for-all. As well as examining advertising techniques at the turn of the twentieth century the book also discusses practices and conditions in the fields of advertising, newspaper and magazine publishing, manufacturing and merchandising.
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