Soap, Sex, and Cigarettes купить недорого в интернет-магазине - RELOD | ISBN 9781133311133

Soap, Sex, and Cigarettes

ISBN 9781133311133
Издатель Heinle/Cengage Learn
Язык English
Год издания 2011
Страницы 448
Вес (грамм) 568
Страна происхождения Соединенное Королевство
2 265 руб / шт.

"Soap, Sex, and Cigarettes" examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to today's online viral advertising, the text explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.
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