Since the first edition of the title, ecotourism has become a major phenomenon in tourism and society in many countries and regions throughout the world. The profusion of experiences has generated a variety of means of theorizing, analysing and marketing ecotourism all that have yet to be encompassed in one book. Ecotourism fills the gap by synthesising the changes in thinking and society over the time since it was first published. This book is essential reading for higher- level and graduate students and researchers in tourism, sociology and geography. It will also be of interest to environmental groups and practitioners.